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Geregistreerd op: 16 Jan 2022 Berichten: 1
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Geplaatst: Zo 16-01-2022 10:32:43 Onderwerp: What Is a UAE Mobile Number Database Customer Journey Map? |
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Customer journey UAE Mobile Number Database mapping is a modeling exercise, which results in a simplified visual representation of the path taken by a specific customer profile , a persona, to perform journey-specific actions and tasks related to a defined need.
There is not a customer journey, but "customer journeys" to model , each intersection between a persona and a specific need gives rise to a precise journey to be mapped for your company. A customer journey is thus the combination of two elements: a persona and a specific need. If you are a car dealer, for example, you deal with individuals as well as with professionals, and your customers' needs may lie both in the UAE Mobile Number Database acquisition of a new model and in the maintenance of models. existing ones, and each combination between a persona and a need could give rise to a specific journey model in this case.
How to set up a customer journey map?
A customer journey map can follow several stages, we have chosen to break it down into 8 different stages to illustrate some key concepts:
#1 - Define the persona concerned by the course to be mapped:
A persona is a fictional UAE Mobile Number Database representation of your ideal client , it summarizes their socio-demographic and psychological characteristics (interests, lifestyle, etc.), their needs, behaviors, motivations, challenges, expectations and objectives. The idea is to write a detailed description as if it were a real person , the human mind governs concrete notions much better than abstract notions, and teamwork is generally more prolific when the customer representation is the same.
This exercise allows you to project yourself into your client's way of thinking and to understand their way of thinking so that you can adjust your approach according to their specific obstacles, habits, frustrations and concerns. |
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