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ence activities are in two main types including tactical and strategic. Tactical seeks to provide input into issues such as capturing the market share or increasing the revenues. Strategic focuses on the long-term issues like opportunities and risks facing the enterprise. Competitive intelligence results to the improved cross-functional relationship in organizations Cheap Jerseys Free Shipping , improved market knowledge, improved product quality, and greater confidence in making strategic plans.
Tools to access current reality
A tool that is helpful in assessing the current reality is the current reality tree. It is a sufficiency-based logic tool used in fully describing an existing situation. The purpose of the tool is to understand how the various problems and issues faced relating to each other, to measurements Cheap Sports Jerseys , practices, and policies. The current reality tree tends to provide the guidance for developing a solution since understanding why something leads to an undesirable action help in guiding inserting new actions so as to replace the act or to cause to result in a solution that is favorable.
SWOT
SWOT is a business tool that usually deals with the external and internal factors of the business (Kendrick et al. 2010). It is an acronym that stands for strengths, weakness, opportunities Cheap New Jerseys , and threats. SWOT usually uses the basic data of the business in identifying the strengths and weaknesses of the business. It also helps the business in spotting the opportunities that can arise and the threats that the business is likely to face. The SWOT analysis succeeds in helping the organization when it assesses everything about the business in an honest way. The strengths refer to the positive factors of the business, which support a successful outcome. Weaknesses are the internal factors that work against a successful outcome. The threats are the external factors that may jeopardize the business, and opportunities are external factors that the business can use to its advantage. After identifying SWOT factors, decision makers can ascertain if the goal is worth pursuing and what is needed to make it successful.
Porter鈥檚 strategies
There are three generic strategies that include cost leadership Cheap Wholesale Jerseys , focus, and differentiation. The cost leadership calls for being the lowest cost producer in the industry for a particular level of quality. In this strategy, the firm sells its products at average industry prices to earn profits higher than rivals or below average industry prices so as to gain market share. The differentiation strategy calls for the development of service or product that provides unique attributes valued by customers (Kendrick et al. 2010). The customers normally perceive the service or product to be better and different than that of rivals. The focus strategy tends to concentrate on the narrow segment and in that segment, tries to achieve the cost advantage or differentiation. The premise of focus strategy is that it is possible to service better the needs of a group through focusing entirely on it. Reference
Daft Cheap Jerseys From China , R Vershinina, N & Kendrick, M (2010). Management. Cengage Learning

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